The Internet and social media have changed the way law is practiced in this country. The laws of the Internet are still uncertain and in the courtroom, your Facebook status could give you an alibi. Even though the Internet and social media have found their way into the practice of law, some lawyers are hesitant to use social media even thought it can be highly beneficial.
Social media can help brand a law firm. It also works for lawyers running for office. After all, lawyers are already used to selling themselves as a brand instead of a product. Just like other candidates, lawyers can find supporters, build coalitions, raise money — and much more for their campaign — through social media.
Check out this article to see how law firms are leveraging social media, and if there’s any best practices for your campaign.