New format for Facebook Pages

February 9, 2011

Facebook Pages got a new overhaul yet again, this time much less dramatic than the last. The new features available to page admins today will make the pages much more like Facebook profiles. We wasted no time getting RootsHQ’s Facebook page updated to take advantage of the new photo preview feature:

The last time Facebook flipped the switch on new changes to their Pages feature — which allows candidates, non-profits, associations and businesses to create an “organization” presence on Facebook — the change was traumatic for Facebook developers. Last year, Facebook changed the width of pages, essentially breaking every custom tab designed to take advantage of a wider Facebook page canvas.

The new features made available today include:

  • Notifications when fans interact with your page or posts
  • A place to showcase photos along the top of your page
  • A news feed for your page
  • The ability to Like and post on other pages as your page

If you are an administrator for your organization’s Facebook page, you can go to your page now and preview what the changes would look like. You can choose to go ahead and upgrade your page to the new format immediately, or wait until Facebook pushes the “upgrade” to all pages on March 10.

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