Campaigns

Taking the Jerry Maguire Route

Taking the Jerry Maguire Route

If you haven’t seen, weren’t born yet, or don’t remember the very popular 1996 movie Jerry Maguire, starring Tom Cruise, then put it on your list. In the movie, Tom Cruise’s character (Jerry Maguire) has an epiphany one night that the best way to achieve happiness and fulfillment is to shift his focus away from more money and fame to less clients, more personal attention.