3 roles for digital agencies in the post-digital decade
Patrick Ruffini recently wrote on his vision for a post-digital decade. It’s a must read, but what does it mean for digital agencies?
Do political shops have the advantage?
With each election comes the inevitable articles from agencies throughout the advertising industry about “why we don’t do political” that inevitably come down to something about the stressful pace and lack of process around political campaigns. That...
3 Things the NRCC Is Doing Right
Political websites largely fall into two categories: boring and cringeworthy. The NRCC hopes to change that.
GOP says commitment to digital “critical”
Early Monday morning, the RNC released the report of the Growth & Opportunity Project, which contains a lot of great news for digital operatives and activists.
3 Steps to a Culture of Innovation
Conservative leaders are talking about creating a culture of innovation. What does that look like? This video interview with author John M. Bernard might have a couple of answers.
RNC gets ready to remodel
The RNC is set to undergo a major overhaul that will re-focus the committee’s operations around digital, data, and technology. Will it be enough?