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Why conservative boycotts don’t work

In private conversations, and sometimes public forums, conservatives will lament the effectiveness of Leftist boycotts and muse as to why conservative action against woke corporations is not as effective. Generally, the answer comes back to the fact that the Left is...
Creating a Digital Benchmark

Creating a Digital Benchmark

I’ve recently had several people ask for help creating digital campaigns, so I thought it would be helpful to put together all the questions that are a starting place to benchmark how an organization currently uses digital tools and resources. A lot has changed over...